Renegotiating and Corporate Innovation, 1 of 2
An overview of renegotiation and the need for change
No company can exist long without innovation. In a fast-changing world, customers are looking for the newest and the best. Those companies that don’t reinvent themselves or their product will lose market share quickly to those that do.
Ask any executive of any company that is looking to innovate and they will tell you that it is a company-wide effort. It must be built into the corporate culture. This means constant change and renegotiation.
Renegotiating is the art of revising, altering or changing a previously negotiated relationship. Every desire for a new product and every need for a new procedure requires the renegotiation of a previously negotiated relationship.
In too many companies employees are afraid to voice their ideas for fear of being ridiculed, either because there is no one to go to with a new idea, or because they know from experience that their superior will take credit for good ideas and blame them for bad ideas. This is an example of unsuccessful renegotiation.
If the corporate culture supports innovation, employees won’t be afraid to contribute their ideas and efforts to helping changes happen smoothly. They will be empowered in the process of renegotiation, and change will create an atmosphere of excitement and innovation.
About the Author:
Marc Freeman, author of the upcoming book “Renegotiating with Integrity: It’s Not Business, It’s Personal,” has worked with companies all over the world, helping them to renegotiate hundreds of millions of dollars in contracts. A recognized expert in his field, Marc has developed a unique, practical approach to renegotiating based on the simple principles of respect, honesty, creativity and clear communications. For more information, please contact Marc at email@example.com or at 641-472-2727.